In 2010, Instagram introduced itself to the world as a friendly social media platform for sharing photos and videos.
Since then, the app has continued to evolve into a powerful business platform, with many users now earning a sizeable income from it. From professional and amateur photographers to graphic designers and lifestyle bloggers, Instagram provides a fertile ground for creative content creators to thrive.
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Best Ways To Make Money On Instagram
So, are you ready to harness the power of Instagram and make it work in your favor?
Here are four of our handpicked ways you can learn how to earn money on Instagram in 2022:
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Put Ads in Your Videos
Do you love making and sharing videos with your followers?
Then one of the best ways to make money on Instagram is to monetize your videos by running brand ads.
When you stream on Instagram, you can allow brands to run ads during your videos by enabling monetization for in-stream video ads. Each time the ad is viewed or a user engages with it, you get paid in return.
The platform charges advertisers between $0.20 to $6.70, depending on the audience's demographics and engagement level with ads. Consequently, you can expect to make 55% of the total revenue generated from views and link clicks.
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Turn on Instagram Live Badges
Like popular live streaming platforms such as twitch, Instagram has recently introduced a tipping feature to support content creators and influencers. The all-new Live Badges are a great solution for how to earn money on Instagram directly through the platform.
Currently limited to U.S. creators only, viewers can buy badges in real-time during your live stream to show their support to you. A single purchase can earn you anywhere from $0.99 to $4.99.
To turn on Live Badges during live streams, select Professional Dashboard by heading to your Profile. If your account fulfills Instagram's Partner Monetization Policies, the Set Up Badges option will appear in your dashboard. Enable the Live Badges by tapping on this button, and now you can earn passively while streaming videos.
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Promote Sponsored Products as an Influencer
With over 500 million daily active users, Instagram is a great channel to promote sponsored materials. Thus, if you're an influencer or are on your way to becoming one, promoting sponsors' products and services can be the best way to make money on Instagram.
But first, you may have to do a little digging on your own to find some worthy sponsorships. Always partner up with relevant brands that will fit your followers well. For instance, if you are a fashion blogger, you might want to partner with trendy clothing and apparel brands.
As you gain more followers and your account reaches top-influencer status, other companies will eventually come knocking for paid sponsorships.
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Expand Business with Instagram Shop
Do you own a brand or run an e-commerce store?
Then here’s the best way to make money on Instagram as a business.
Grow your sales by integrating your online store with a shop on the app. With Instagram Shop, you can promote products or services, whether digital or physical, directly to your followers. For instance, for a jewelry store, you can share photos of your product pieces while tagging up to five products in the post. You can also share videos and show live demos of your products to attract more customers to your store.
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How To Earn Money On Instagram: Summary
If you have an active Instagram account, here’s your golden chance to take advantage of the opportunity and generate income. Whether you’re new to the app or have a large following, our four best ways to make money on Instagram can benefit all.
Do you have more helpful tips on how to earn money on Instagram?
Share with fellow aspiring entrepreneurs in the comments below!
